Dhanlaxmi Bank launched Platinum and Gold Credit Cards

Dhanlaxmi Bank, a Thrissur-based lender has entered the retail assets business launched Dhanlaxmi Bank Platinum and Gold Credit cards. A bank statement release stated premium customers will be the target.

Bank has also introduced a ‘Pay by Transaction’ billing mode for credit cards. Normally the monthly billing cycle process is followed but under this interest-free credit period will be considered for individual transactions from the day of purchase. Thus customer will get 45-day interest-free credit period on each purchase and don’t have to time the purchase based on the billing cycle.

During the launch, Amitabh Chaturvedi, MD and CEO, said for the overall growth strategy bank’s main focus will be on retail asset in view of this bank has plans to launch a number of innovative, customer-centric products in the coming financial year.

The released added, for all its credit card customers bank is offering several other benefits like 5 per cent cash back on grocery purchases, priority pass - valid for over 500 lounges and a worldwide concierge services for all its credit card customers.